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8 Steps to Manage Transgressions and Rebuild Trust with a Brand

Shailendra Pratap and Shalini Sarin Jain have co-authored a groundbreaking book titled Managing Brand Transgressions: 8 Principles to Transform Your Brand, offering a comprehensive roadmap for navigating brand crises, with numerous real-world case studies from the past 50 years.

August 30, 2024

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  • Milgard School of Business
  • Research

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The Students Become the Teachers

Alumni Ben Pauli and Vivian Kao (both SIAS ’05) have gone from one side of the classroom to the other. Their journey to becoming university professors started at UW Tacoma.

August 28, 2024

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  • Alumni
  • Alumni Profiles
  • School of Interdisciplinary Arts & Sciences

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Frozen in Time

Dr. Zhiquan (Andy) Shu’s research could help revolutionize organ transplants by extending the life of donated organs indefinitely.

August 12, 2024

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  • School of Engineering & Technology

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Brown named Associate Vice Chancellor for Development

A first-generation college student, Brown is excited about helping to bring the amazing opportunities in higher education to others who might not otherwise get the chance.

August 7, 2024

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  • Administration
  • Advancement

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Maloney inducted into American Academy of Nursing’s 2024 Class of Fellows

Dr. Patsy Maloney, teaching professor at the University of Washington Tacoma has been selected as a 2024 Fellow of the American Academy of Nursing (FAAN), contributing her leadership and vision to shaping the future of nursing worldwide.

August 1, 2024

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  • School of Nursing & Healthcare Leadership

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Game Changer

Army veteran Heidi Lee’s passion for the business of sports is driving her success

July 17, 2024

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  • Milgard School of Business
  • Student profiles

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The Decennialists

The UW Tacoma community was well represented on the City of Tacoma’s once-every-ten-years charter review.

July 2, 2024

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  • Alumni
  • Community support
  • School of Interdisciplinary Arts & Sciences
  • Politics, Philosophy & Public Affairs News
  • School of Urban Studies

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New Education Specialist program graduates first cohort

The new graduate professional credential aims to help address a critical shortage of school-based mental health professionals.

June 6, 2024

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  • Academic Affairs
  • Faculty Profiles
  • Graduate education
  • School of Education